More than 50 million people in this world identify themselves as creators, but what’s the secret to getting your handle at the top of everyone’s TikTok FYP, and staying there? Though there is no one universal answer to this daunting question, there are plenty of tips and tricks to help get that follower count trending in the right direction. Depicting her journey from a corporate 9 to 5 to securing major deals with brands like Free People and Supergoop, nate Creator, Kelsey Kotzur, spills it all.  From building her brand, to being flexible on what that brand may turn into months or even hours after a post goes live, Kelsey is sharing her in’s & out’s of garnering a strong audience – and TLDR, it starts with you.